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50+ Years
experience
Emergency
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Your Trusted Insurance Partner in Broadstone
J.L. Morris is an independent insurance brokerage established in 1971, operating from Broadstone, Dorset. As a family-run business with over five decades of experience, we specialise in providing tailored insurance solutions for homeowners, landlords, and community radio stations across the UK. Our team of experts, led by Managing Director David Morris, works closely with top insurers to deliver comprehensive coverage, including self-catering insurance, high-net-worth property insurance, and specialist charity policies.

Regulated by the Financial Conduct Authority (FCA) and members of the Financial Ombudsman Service, we prioritise client interests through transparent advice, rapid claims handling, and a commitment to understanding individual client needs. Our long-standing partnerships with underwriters ensure competitive pricing and bespoke risk management strategies.
Services
Self Catering Insurance Landlord Insurance Home Insurance Travel Insurance Community Radio Insurance
Details
  • Year established: 1971
Highlights and features
  • Over 50 years of specialist insurance experience
  • FCA-regulated with rigorous compliance standards
  • Rapid claims response through direct insurer partnerships
  • Dedicated team of Chartered Insurance Brokers
  • Tailored policies for unique property and business needs
Associations and certifications
  • Financial Conduct Authority
  • Financial Ombudsman Service
Services
Self Catering Insurance
Specialist coverage for holiday rental properties since 1986. Our Allianz-underwritten policies protect against accidental damage, theft, and loss of income, with flexible terms for UK properties including cottages, chalets, and coastal apartments. We offer tailored solutions for Airbnb hosts and commercial holiday lets, ensuring compliance with letting agent requirements while covering unoccupied periods.
Landlord Insurance
Comprehensive protection for residential landlords across Dorset and the UK. Policies include fire damage, tenant-related incidents, and loss of rental income. We provide multi-property coverage options and specialist advice on insuring between tenancies, with additional protections for water escape emergencies and criminal damage exclusions.
High Net Worth Insurance
Tailored coverage for premium properties and valuable assets. Our policies include all-risk protection for listed buildings, fine art collections, and high-value contents. Features include warranty-free cover, worldwide protection for luxury items, and dedicated account management for complex insurance needs of property owners with estates exceeding standard policy limits.
Community Radio Insurance
Specialist insurance designed specifically for UK community radio stations. Coverage includes equipment protection, defamation liability, and volunteer safety provisions. With low excesses and interest-free payment plans, our policies support stations in Dorset, Cornwall, and London, reflecting our director's deep industry expertise and participation in sector events.
Unoccupied Property Insurance
Protection for vacant properties during transitions or renovations. Policies cover vandalism, weather damage, and structural risks when standard home insurance lapses. We provide coverage for properties undergoing probate, long-term travel absences, or major refurbishments, with specific terms for security inspections and heating requirements.
People
David Morris
Managing Director
Chartered Insurance Broker with over 40 years in the industry. Leads policy development and client strategy, leveraging deep insurer relationships to secure specialist coverage for complex risks.
Hugh Morris
New Business Broker
Focuses on expanding client portfolios while maintaining family business values. Specialises in matching emerging insurance needs with innovative market solutions for residential and commercial clients.
Questions
What types of insurance do you specialise in?
We specialise in self-catering insurance, landlord insurance, high-net-worth property coverage, community radio insurance, and unoccupied property policies tailored to UK clients.
How do I make an insurance claim?
Contact our office directly with claim details. We handle all communications with insurers, using our policy expertise to expedite settlements and ensure fair outcomes.
Are you regulated by the FCA?
Yes, we are authorised and regulated by the Financial Conduct Authority for general insurance distribution and credit broking activities.
Do you cover properties outside Dorset?
We provide insurance solutions across the UK, including London, Cornwall, Scotland, and the South East, with specialist policies for regional property types.
What emergency services do you offer?
Our claims team provides 24/7 emergency contact details through partner insurers for urgent property incidents outside standard office hours.
Reviews (1)
Sarah Gardiner
Dec 06, 2019 Report
We cannot recommend JL Morris (Insurance Brokers) highly enough. We have had our business policy with JL Morris for a number of years now, and have always been hugely impressed with their knowledge, professionalism and how they go about their business. Thanks for all your help David. Sarah & Andy.