Business Details
50+ Years
experience
Emergency
services
Trusted Specialist Insurance Since 1963
SEIB Insurance Brokers has been delivering specialist insurance solutions since 1963, focusing on niche sectors such as equestrian, funeral director, and private hire insurance. As part of the Benefact Group, we combine decades of expertise with a commitment to ethical practices and client-centric service. Our team of Chartered Insurance Brokers brings unparalleled knowledge to complex insurance needs, ensuring tailored policies that provide robust protection. With a 90% client retention rate and Trustpilot 'Excellent' ratings, we prioritise transparency, innovation, and swift claims resolution. Our industry leadership is evidenced by awards including British Claims Award winners and Marketing and Customer Engagement Awards.We operate with full regulatory compliance under the Financial Conduct Authority and maintain strong partnerships with A-rated insurers. Our charitable ethos sees profits donated to community causes through the Benefact Trust, reinforcing our role as responsible corporate citizens. The management team, led by CEO Suzy Middleton, combines sector-specific expertise with a dedication to continuous product development. We maintain open dialogue with clients, offering clear communication and proactive policy management. Our specialist divisions, including Lansdown and WRS Insurance Brokers, extend our capabilities across property, charity, and community insurance sectors.
Services
Horse Insurance
Funeral Director Insurance
Motor Trade Insurance
Horsebox Insurance
Private Hire Insurance
Details
- Year established: 1963
Highlights and features
- 60+ years' experience in specialist insurance sectors
- Proudly part of the Benefact Group donating profits to charity
- Award-winning equestrian insurance developed by horse owners
- Rated 'Excellent' on Trustpilot for outstanding service
- 90%+ client retention rate demonstrating long-term trust
Associations and certifications
- Financial Conduct Authority
- Chartered Insurance Institute
What people say
Friendly and helpful team
Quick claims process
Genuine understanding of horses
Excellent service
Trustpilot 'Excellent' rating
Services
Horse Insurance
Specialist horse insurance policies protecting against mortality, veterinary expenses, and third-party liability. Developed by horse owners for horse owners, these policies address unique equine risks including competition injuries and transportation accidents. Coverage extends to pleasure, competition, and working horses with flexible options for individual or livery yard requirements.
Motor Trade Insurance
Comprehensive insurance for motor trade businesses including garages, dealerships, and repair workshops. Policies cover road risks, premises protection, and employers' liability with options for equipment cover and engineering inspections. Available with monthly payment plans and tailored to businesses from sole traders to large dealerships requiring multi-vehicle coverage.
Funeral Director Insurance
Tailored insurance for funeral homes covering premises, vehicles, and professional liability. Includes glass breakage coverage and breakdown assistance for funeral vehicles. Designed to protect against risks specific to funeral services including property damage, vehicle accidents, and public liability claims during funeral events.
Private Hire Insurance
Specialist insurance for private hire vehicle operators including wedding cars and chauffeur services. Covers vehicle damage, third-party liability, and passenger accidents. Available with flexible terms for both individual operators and fleet owners with options for breakdown assistance and legal expense coverage.
Horsebox Insurance
Dedicated insurance for horse transportation vehicles covering collision damage, theft, and third-party liability. Includes breakdown assistance and coverage for trailer attachments. Policies accommodate both personal and commercial horsebox users with options for multi-trip and seasonal coverage.
People
Suzy Middleton
Chief Executive Officer
FCII-qualified CEO with extensive insurance leadership experience, driving innovation and client-focused solutions at SEIB since 2020. Previously held senior roles in insurance product development and strategic management.
Bipin Thaker
Chief Operating Officer
Over 25 years' insurance industry experience, managing operational excellence across SEIB's specialist divisions. Holds key responsibility for implementing strategic initiatives and maintaining regulatory compliance frameworks.
Georgina Dewar
Head of Marketing
Marketing leader with specialist knowledge of insurance sector communications, responsible for award-winning campaigns including the SEIB Core Horse Insurance launch in 2024.
Paul Glasper
Commercial Director
FCII and FCILEx qualified director with 30+ years' experience in commercial insurance, overseeing product development and insurer partnerships for SEIB's specialist policies.
Stephanie Ellis
Equestrian Business Manager
Equestrian insurance specialist managing policy development and client relations for SEIB's horse-related coverages, combining industry expertise with practical horse ownership experience.
Questions
What specialist insurance sectors does SEIB cover?
SEIB specialises in equestrian insurance, funeral director insurance, motor trade insurance, and charity insurance sectors with tailored policy options.
Are payment plans available for insurance premiums?
Yes, we offer monthly payment options at low interest rates (subject to status) for most insurance policies including motor trade and horse insurance.
Is SEIB FCA regulated?
Yes, SEIB Insurance Brokers Limited is authorised and regulated by the Financial Conduct Authority (registration 479477).
What charitable initiatives does SEIB support?
As part of the Benefact Group, we donate all available profits to charity through initiatives like the Movement for Good and SEIB Giving Awards.
Do you offer multi-policy discounts?
While we don't use dual pricing, our brokers can arrange competitive combined policies for clients with multiple insurance requirements across different sectors.
Reviews (5)
Helen Casey
Feb 02, 2022
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I have been trying to activate this policy for 15 days now. SEIB happily took the money on day one, requested some additional information that was sent, and have then not responded to 4 emails, only for them today ask for yet more infomation, which agin has been provided. But now they are saying that they require a 5 stage vetting for an unbacked 5 year old that cost 3500.00 - despite their own website and insurance application form clearly stating that below 5000 no vetting was required, let alone a 5 stage vetting!.
Rebeca Cadfan-Lewis
Dec 09, 2021
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Best deal around, i got quotes from others first tho. But a very friendly and helpful team who worked hard to get me a good policy at a good price.
Antony Smith
Nov 20, 2021
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Where to start. insured with these for a number of years! Was recently hit by a vehicle which fled the scene. SEIB have been completely incompetent since the first phone call after the accident. They advertise replacement vehicle when / if your vehicle is in an accident, two weeks on and still no replacement vehicle. They have a complaints procedure. took them a week to acknowledge my complaint with a generic email saying they are looking into it! DO NOT INSURE HERE!
Vicki G.
Oct 19, 2021
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SEIB you take the prize! All my policies with you I am happy with. You seek the best deal and make the whole transaction easy! Thank you so much for your professionalism in a challenging world!
Stealth Horse Transport
Oct 16, 2021
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Very helpful when supposedly one of the biggest insurance brokers in the country wouldn't insure a brand new horse lorry even though we'd been with them for 5 years and never had a claim (Anthony Evans!) These guys gave us the best quote out of anyone else and we're very helpful, I find their entire team helpful, they have my business now!
